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AFP GA, Greater Atlanta Chapter: July 11 Brown Bag Lunchtime Webinar

July 11, 2018


An Introduction to Donor Data Segmentation 


Brown Bag Webinar 


Steven Shattuck
Chief Engagement Officer

You can't craft a compelling message or story if you don't know who you're talking to. Effective storytelling starts with matching your message to your audience. When we don't segment our messaging, we set ourselves up for failure. In this session, we will share some of our favorite strategies for segmenting your donors and other constituents in your database - strategies that produce results! 


July 11, 2018
1:00 - 2:00 pm 


St. Luke's Episcopal Church 
St. Luke Room 
435 Peachtree Street NE 
Atlanta, GA 30308

To locate St. Luke Room, please enter the back entrance by pressing the intercom box located to the left of the double glass door. Walk straight through the building into a second building. Go up one flight of stairs where you will enter the reception area. The receptionist can direct you to the St. Luke Room, or follow the signage. 

Parking is available in the back parking lot, which is accessible by turning right off of Courtland Street at Currier Street. 


Webinar Costs
Members: FREE
Non-Members: $15